Our services are tailored to
meet the needs of each business to amplify their success.
Strategic Communications
At FRANK Communications’ we have a strong background in strategic communications in a corporate, community and Māori economy context, both at a local and national level.
We develop effective communications strategies to build your narrative, while also managing messaging in a conflict environment.
Understanding the news media and gaining maximum positive exposure for companies is also important in public relations.
Whether it’s an annual report, tender document, important internal staff communication or the keynote speech to be delivered at the AGM, FRANK Communications knows how to craft the message that you need to deliver.
Community partnerships
By building strategic partnerships with community-based organisations and groups, you can maximise your corporate efforts and enhance your credibility and visibility with third-party advocates.
At FRANK Communications we work with you to identify these groups and put together a strategy that will ultimately foster long-standing and mutually beneficial relationships.
Having strong community partnerships is critical to gaining a social license to operate.
Photo: Whio released onto Egmont National Park. FRANK Communications works closely with organisations to provide opportunities for groups to actively participate in events that have a positive impact on their communities.
Crisis management
Dealing correctly, comprehensively and objectively in a crisis is the critical first step in meeting the challenges it presents.
Communicating with, and coordinating among, all affected groups is a key element in that process. Having a strong communications professional with a cool head to guide companies and senior management is equally important during crisis situations.
FRANK Communications is a communications and engagement firm with particular expertise in the specialised area of crisis preparedness, management and communication, containment and crisis recovery.
Integrated marketing and communications
At FRANK Communications we will help you to deliver the right mix of communications activity to best target a specific audience.
We focus on the way your business communicates to its desired stakeholders and look at the best marketing and communications tools to reach these groups and individuals.
Whether it is advertising, direct marketing, sponsorship, social media, promotions or public relations, we will combine the right tool with the right messaging to deliver results for you and your business.
Media relations
Positive exposure in the news media is one of the most highly effective channels of communication, and over time greatly increases awareness in the community and credibility for any business, government agency or not-for-profit.
With the environment in which the news media operates becoming ever more complex, and deadlines becoming tighter by the day, it’s never been more important for organisations to employ professional media assistance.
FRANK Communications has widespread and close contacts across the old and new media spectrum, the ability to recognise what qualifies as news and what doesn’t, the skills to tell a story that sings and to prepare media material quickly and accurately to the standards demanded by news organisations.
Photo: Prime Minister Jacinda Adern speaks to media at the Whakaari One Year commemorations in Whakatāne. FRANK Communications were the Media Managers for this event.
Stakeholder Engagement
Genuine engagement with communities is, almost without exception, critical to the success of any major project.
FRANK Communications has co-ordinated numerous community engagement programs for projects that have ranged from small developments to multi-million dollar regional ventures.
Stakeholder engagement is a highly specialised craft that requires the development of the right communication tools, the establishment of effective feedback mechanisms and the production of credible and meaningful reports.
Our knowledge of stakeholder management, communication processes and consultation techniques places FRANK Communications in a unique position to advise and provide counsel on the best approaches to consultation.
